Should you outsource your social media manager?

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If you are looking to the future of digital marketing for your small business, you have surely considered hiring a social media manager. An experienced social media manager can make a world of difference in the outcome of…

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Facebook Promotions Basic Rules

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Keep in mind that these might change at any time, so be sure to check on the Facebook Pages Rules HERE before you do anything you could regret later. Here is the current version. E. Promotions 1. If…

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How to Rip Off Crowdfunding

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I recently ran a couple of Kickstarter experiments. It’s free to try out, and I was curious what kind of feedback I might have gotten in regards to my projects. Kind of an interesting way to get the…

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Fallback Option A: Cat Pics

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I kid you not. Cat pics are the bomb. Yes, Facebook postures endlessly about meaningful exciting stimulating unique and directed content. It’s like sleeping in the tent with the guy who ate Mountain House Chili Mac. It’s just…

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Google Adwords, or All I wanted was a Pepsi

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Wait, what are you talking about, we decided!? My best interest?! How can you know what’s my best interest is? How can you say what my best interest is? What are you trying to say, I’m crazy? When…

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Zuck flips off Scott and Gary?

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You’ve undoubtedly noticed that Facebook has pretty much shut down organic exposure for Pages. At least 90% less views than previously, and that’s for people who intentionally Liked your page, expecting to get notifications of your Page Posts….

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Facebook Dumps Organic Results

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Facebook Black Hole It’s mostly true. Over the past couple months I’ve watched my own organic results totally tank. It’s like a 90% drop in views per post, which results in almost no engagement, shares, likes, comments. It’s…

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No Free Lunch on Social Media

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In the vein of my recent “Being a Butt on Facebook” HERE I’m going to share another negative aspect of Social Media. Here’s a quote from a post on Linkedin. Presumably a final post, if it’s even remotely…

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Sticking the Fork in Matt?

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I read this “Guest Blogging Article” HERE In reference to G’s policy on Guest Blogging from the article: Unfortunately, instead of taking that kind of balanced approach, they are attacking the practice itself and anyone who is part…

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NFL Logo Banana Chair Scandal

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Quite some time ago, nearly 30 years, I worked at a parts store that used to be a regional distributor. There was an awful lot of empty shelf space back in the warehouse where we kept our backstock…

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